Five Best Practices for Conversational UX Design

If you are creating a dialog for the VUI of an Intelligent Personal Assistant (IPA) or a chatbot, your main philosophy must be to implement a customer-centered voice solution. For a voice experience (or even for a multi-modal experience guided by voice), such goal maps into the following main design actions:

1. Create a conversational interaction as natural as possible
2. Think about the problem that needs to be solved
3. Define a persona for the IPA/chatbot
4. Provide the IPA/chatbot with conversational memory
5. Contextualize universals in a natural way

1. Create a Conversational Interaction as Natural as Possible

Alexa, will you be able to speak like a human one day?

As a conversational UX designer, you must think about the entire conversation, from beginning to end, from the point of view of how the human will experience such interaction with the IPA/chatbot.

The materialization of such perspective translates into the application of conversational practices and structures used by humans into the design of the human-to-machine dialogs.